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How many pay in cash vs. free products, points, or sweepstakes?
At
this time, 27% of the market research companies in our database pay only in cash.
A few of these pay in gift certificates
to places like Amazon.com, Target, Walmart, etc. which we consider to be the same as cash since you can buy things there you
would buy anyway. Let's face it, a $50 gift certificate to Amazon.com is in reality just as good as cash.
Another 62%
of the market research companies in our database reward survey takers via "Cash & Prizes". What this means is that sometimes
they pay in cold hard cash, and other times they reward you with prizes, free products, "points" redeemable for cash or prizes,
etc.
It's important to understand how market research works ...
9 out of 10 times a market research firm is
hired by another company to conduct research and surveys on their behalf. Thus, the reward or incentive for any particular
survey usually depends on what the market research companies' client is offering at any given time.
So for example,
one month a market research company might offer a free product or prize drawing (usually the odds are pretty good!) and the
next month they may offer a $50 to $150 survey and/or focus group. It all depends on what their current clients are offering.
This
is why we strongly suggest that you get yourself registered with as many of the market research companies as you possibly
can, because you just never know who will be offering what, and when. Do NOT make the mistake of only registering with those
listed as "Cash" only.
Finally, the remaining 11% currently pay only in prizes, free products and/or "points". Points
redeemable for cash are great, you just have to build it up before getting paid.
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